What kind of watch shall we make next? It's a question that we ask ourselves every day. We're always on the lookout for new concepts and new designs. We're always searching for something better.
We make even the smallest parts of our watches ourselves. We also make the machines that make the parts. Because making every single little thing is what being a manufacture is all about.
The sensitivity of the human hand. The precision of CITIZEN-made machinery. Working together, they craft the high-quality movements that are the heart of our watches.
CITIZEN watches are renowned for their beautiful cases. Whether stamping, cutting or polishing, we have developed a whole range of unique processing techniques.
CITIZEN watches with the highest level of precision are hand-assembled by Watchmaking Meisters. They are the living embodiment of CITIZEN craftsmanship.
CITIZEN is a global brand loved by people in over 140 countries. We want your retail experience to be just the first step in a lifelong relationship.