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Cultivating the ‘Tree of Sustainability’
Making watches that everyone can enjoy for a long time
The name CITIZEN has its origins in the idea of making watches that people everywhere will love
and enjoy on a lasting basis.
It’s an idea with positive implications for the future of
our planet and for upcoming generations.
We will carry on with our pursuit of
sustainable watchmaking, crafting products for the whole world to use, love and
enjoy.
A better world.
For all.
Always.
We will keep
tending the ‘Tree of Sustainability’ with loving care so that is grows and
flourishes.
And that’s a promise.
