The world’s first titanium watch
CITIZEN unveiled the world’s first titanium watch in 1970,
one year after man first set foot on the moon.
That, however, was only the start of a long quest.
We’ve been single-mindedly pursuing
the ideal material for a watch ever since.
Stronger. More elegant. More comfortable.
It is because we believe in titanium’s potential
that we have spent half a century refining our technology.
Lightweight. Scratch resistant.
Gentle on the skin. Rust resistant.
CITIZEN Super Titanium™.
Now the material we created for watches
is about to be used for lunar exploration.
And the dream does not end there.
We are still working on a future where everyone
can wear their watch with confidence and in comfort.
A material exclusive to CITIZEN, Super Titanium™ is made by processing solid titanium and treating it with our proprietary surface-hardening technology, Duratect.
Super Titanium™ retains titanium's original properties of lightness and gentleness on the skin, but adds strength, hardness and beauty. Super Titanium™ may well be the perfect material for the watch you wear on your wrist every day.