CITIZEN LCITIZEN

COLLECTION Ambiluna A Watch that “Feels” Time

EG7000-01A
EW5496-52W
EW5505-53P
CITIZEN L Ambiluna 2016 Autumn & Winter Debut
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CITIZEN L LOOKBOOK

JAN 2017 Winter in Japan

CONCEPT About CITIZEN L This is dummy English text. This is dummy English text.

Through honestly facing up to your own strengths and weaknesses you acquire something precious—the ability to care about other people. Elegance, likewise, is found in beauty that is honest and unpretentious. Born from an ethical approach, CITIZEN L is a new style of luxury watch that reflects the true values of your heart.

Brand Concept

CONTRIBUTORS

Sou Fujimoto
DESIGN ADVISER Sousuke Fujimoto
BIOGRAPHY
Yoshiko Ikoma
DESIGN ADVISER Yoshiko Ikoma
BIOGRAPHY
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CONTRIBUTORS

BRAND ADVISOR Yoshiko Ikoma
Yoshiko Ikoma served as deputy chief editor of the Japanese editions of VOGUE and ELLE and subsequently chief editor of the Japanese edition of Marie Claire. Since 2008 she has been working as a freelance journalist creating projects centered on fashion and lifestyle, including social responsibility, ecology and “Cool Japan,” while also contributing to articles to newspapers and magazines. She has also launched WAO, a project to revive and disseminate traditional Japanese arts and crafts.
I developed the concept of the CITIZEN L Ambiluna collection for active, global women who care about the planet’s future, for women who have both inner and outer beauty. I wanted to incorporate that spirit into a watch people would wear every day. It’s a new kind of watch that transmits beauty and courage to the wearer.
DESIGN ADVISER Sosuke Fujimoto
Hokkaido-born Sou Fujimoto graduated from the Department of Architecture, Faculty of Engineering at the University of Tokyo. He established his own office, Sou Fujimoto Architects, in 2000. Among numerous awards, Mr Fujimoto won the first prize for the invited design competition “Ecole Polytechnique Learning Centre at Paris-Saclay University,” in Paris, France in 2015, and was a winner of the “Architectural Folie of the 21st century” competition in Montpellier, France.
The theme of the CITIZEN L Ambiluna collection is “light itself.”

Light is the origin of all life. Time has no inherent shape or form. We brought these two things together. Now, through fickle, ever-changing light, you can “feel” the passing of Time. The Moon encircled in a foggy haze glows gently on your wrist. Light becomes part of your physical self. Beyond seeing lies....sensation. A new way to experience Time is born.